The most powerful brands focus on people
Rather than waste your marketing budget on trends, we invest it in your most valuable asset - people. We offer two different types of workshops to help small to large organizations build brand equity through thought-leadership.
CEO BRANding & positioning
Best for CEOs of Start-ups & Small Businesses
If you are a small business looking to gain visibility for your brand, it's vital to know what differentiates your brand from your competition. Instead of solely relying on your start-up's logo and other abstract brand assets to promote your company, we package your CEO as a thought-leader and brand ambassador for the organization. By increasing your CEO’s visibility, we expand your company’s influence increase market share, and generate organic growth.
This package includes:
Six personalized consulting sessions (6 hours total)
Personal brand statement and biography edit
Online brand audit
360 Executive Brand Assessment
Social media plan (2 platforms)
Stakeholder research (target audience)
Brand positioning research
Media Kit Design
personal branding workshops
Best for Corporations, Nonprofits, & Universities
Successful companies know how to leverage the power of leadership and incorporate it into their marketing plans. In order for this to work, employees need to know what the organization’s brand stands for and how their personal brand fits within it. We work with your most influential thought-leaders and executives to help them identify and align their personal brand with your organization’s brand.
This workshop includes:
Identifying your personal brand
Discovering your target audience
Positioning your expertise